How to use LinkedIn to land your first job

How to use LinkedIn to land your first job

At some point during college, you were probably told to “make a LinkedIn” and “start networking” to land your first job. But did anyone actually teach you how? For recent graduates entering a tough job market, LinkedIn is more essential than ever as companies increase the use of AI in hiring and ghost job listings … Read more

Why Every Athlete Should Think Like a Startup Founder

Why Every Athlete Should Think Like a Startup Founder

Opinions expressed by Entrepreneur contributors are their own. It’s no secret that being an elite athlete in the U.S. is a badge of honor. The brands we all associate with the ultimate in human determination and potential aren’t just the Olympic and Paralympic rings anymore; it’s the leagues, teams and sports franchises — like Nike … Read more

5 Key Personal Branding Lessons From the Harris-Trump Debate

5 Key Personal Branding Lessons From the Harris-Trump Debate

Opinions expressed by Entrepreneur contributors are their own. As the founder of a leading global personal branding agency for CEOs, I am always on the lookout for lessons we can learn from people in the public eye. Even when they are not entrepreneurs or business owners themselves, their experiences frequently offer takeaways we can apply … Read more

How to Optimize Your LinkedIn Profile in 6 Easy Steps

How to Optimize Your LinkedIn Profile in 6 Easy Steps

Opinions expressed by Entrepreneur contributors are their own. With more than 1 billion users in 200 countries worldwide, LinkedIn is currently the largest professional networking platform. So, whether for professional networking or job search purposes, it’s more important than ever to customize and optimize your LinkedIn profile. Similar to advertising, visitors to your profile page … Read more

Why Mom and Pop Stores Should Never Overlook Their Branding Strategy — And How They Can Outshine Retail Giants

Why Mom and Pop Stores Should Never Overlook Their Branding Strategy — And How They Can Outshine Retail Giants

Opinions expressed by Entrepreneur contributors are their own. When was the last time you entered an establishment, looked around, and thought, “This place is a real mom-and-pop shop!” Historically, “mom-and-pop stores” were just that: small stores run by someone’s parents as a business that brought in just enough to raise their kids. Looking back a … Read more

How to Control the Way People Think About You

How to Control the Way People Think About You

Opinions expressed by Entrepreneur contributors are their own. In today’s digital age, where personal branding and public perception play a vital role in success, strategic PR efforts have become more important than ever. Ulyses Osuna, the founder of Influencer Press, joined our show to share valuable insights on the significance of PR, the evolving landscape, … Read more

7 Proven Strategies to Rehabilitate Your Shattered Online Image

7 Proven Strategies to Rehabilitate Your Shattered Online Image

Opinions expressed by Entrepreneur contributors are their own. In today’s world, your online reputation carries more weight than ever. When it takes a hit, it’s not just about work — your personal life feels the impact, too. It’s like a ripple effect that goes beyond business, affecting your connections, opportunities and even your self-esteem. Fixing … Read more

5 Levels of Brand Visibility and How to Make It to the Top in 2024

5 Levels of Brand Visibility and How to Make It to the Top in 2024

Opinions expressed by Entrepreneur contributors are their own. I bet “better brand recognition” is already on your list of New Year resolutions. That’s if you are a crazy-driven entrepreneur with workaholism tendencies and a mission bigger than yourself, like me. And if you are of that kind, you already know any growth journey starts with … Read more