A guide to California’s San Bruno Mountain State & County Park

Views of natural beauty and San Francisco landmarks reward visitors to California’s San Bruno Mountain State & County Park. ednatg/Getty Images/iStockphoto If you’ve flown into San Francisco International Airport, you’ve likely seen the broadcast towers that mark the San Bruno Mountain State & County Park. The sprawling park is an oasis amidst the rapidly developing … Read more

2023 sneaker trends: from Adidas and New Balance to Asics, On, Salomon and Roa, the hottest shoes right now and predictions for things to come

Wales Bonner’s metallic iteration has proved especially popular among women, reselling as high as US$1,075 (up from its US$200 retail price) on the sneaker marketplace StockX. The silver Adidas x Wales Bonner Sambas. Photo: Wales Bonner Meanwhile, Harry Styles helped the Adidas Gazelles rocket in popularity by wearing them throughout his 2022-23 tour, specifically a … Read more

Nike Plans to Cut Costs, Streamline Business to Save $2 Billion – WWD

Nike on Thursday revealed new measures to “streamline” its organization after reporting a profit beat for the second quarter. The activewear giant said it sees the potential to save up to $2 billion in costs over the next three years by “simplifying our product assortment, increasing automation and use of technology, streamlining our organization and … Read more

What Nike’s North America Woes Could Mean for Athletic Retailers, 2024 – WWD

Nike‘s recent troubles in the North American market are impacting the stock prices of some of its retail partners. In its second quarter report issued Thursday, Nike Inc. said revenues were down 3 percent in North America, with wholesale sales down 9 percent in the region. Part of the reason for the decline, Nike chief … Read more

How the future of sneakers is digitisation: from Nike’s RTFKT to Zellerfeld’s 3D-printed shoes, innovators are pushing the boundaries

Acquired by Nike in 2021, RTFKT marries physical sneakers with their digital counterparts, creating unique experiences that blur the line between the real and virtual worlds. RTFKT x Nike Dunk sneakers. Photo: Instagram / @rtfkt Each RTFKT sneaker is equipped with an NFC chip, allowing users to unlock exclusive digital assets, such as non-fungible tokens … Read more

Mary Earps Goalkeeper Shirt Sells Out In Five Minutes

After months of petitions being signed by football fans all over the globe, the world’s best sportswear brand, Nike, agreed to sell England’s female goalkeeper shirts. The final of the 2022 UEFA European Championships marked the most-watched women’s football game on UK television. More than a record-breaking 87,100 fans attended the England Lionesses match against … Read more