retail-consumers

How some of your favourite brands are brought back from the dead

by
How some of your favourite brands are brought back from the dead

Cost of Living27:31Dead brands brought back to life One brand of clothing — specifically pants — has always had a special place in the closet of Alex Curry of Sexsmith, Alta., a small town about 20 kilometres north of Grand Prairie.  “From high school, I loved Modrobes. I think from about Grade 7, I really noticed they … Read more

Bowled over: Why some Canadians are feeling duped by their breakfast cereal

by
Bowled over: Why some Canadians are feeling duped by their breakfast cereal

Ken Bennett, an avid hiker and recreational hockey player, wanted a cereal packed with protein. So last month, he picked up Kellogg’s Vector. Bold lettering on the box declares that it has “high protein” — more specifically, that it “provides 13 g of protein” per serving.  “[It’s] actually pretty high for a breakfast cereal. That’s why I bought it,” said … Read more