Lessons Learned From a Failed Company — Her Brand Now Makes $25 Million a Year

When Shizu Okusa decided to start a new business, she knew where to find the best guidance. “I wanted to reverse engineer everything I did wrong in my last company,” she says. Raised on a farm in Vancouver by Japanese immigrants, she’d founded a cold-pressed juice brand called JRINK after feeling burned out at Goldman … Read more

3 Strategies to Make Sure Your Startup Can Survive Anything

Opinions expressed by Entrepreneur contributors are their own. After a few years of economic uncertainty, 2024 is shaping up to be a promising time for startups to get off the ground. While software may see a particular resurgence due to anticipated market growth, every industry has opportunities for fresh concepts and innovative companies. That’s beneficial … Read more