YOU’VE GOT NAIL: The crotch-logo trend continues into 2025: A linchpin piece in a new collaboration between Levi’s and Undercover is a pair of jeans spelling out “Light, Darkness” just under the waistband. It’s modeled with aplomb by Flea, bass player for the Red Hot Chili Peppers, who posed for campaign photos — sometimes lounging … Read more
Canada-born Hong Kong celebrity Edison Chen wears many hats, from actor and rapper to singer-songwriter and producer. Chen is also behind streetwear label Clot, which has collaborated with Nike, Rimowa, Sacai and other top brands since Chen established it in 2003. This week Clot dropped another collaboration, this one with denim giant Levi’s. The “Black … Read more
With the launch of TikTok Shop last year paving the way to sales growth for many brands, the platform’s click-to-buy feature isn’t for every brand. Instead, many of the top-performing, or “most popular,” fashion brands are looking to engage a new audience, including the coveted Gen Z, with this new era of marketing. Here, WWD … Read more
Nearly a year after being the guest designer at Pitti Uomo in Florence, where he presented his first ERL runway show, Eli Russell Linnetz is looking closer to home for the next phase of growth for his brand ERL. Thursday, the Venice Beach, Calif.-based Linnetz is launching his e-commerce site with a new made-in-California collection. … Read more
California’s indoor-outdoor lifestyle is front and center at the gorgeous Ozma store now open in Los Angeles‘ Frogtown neighborhood. Ozma founder Heidi Baker spent seven years as global senior designer at Levi Strauss & Co. before leaving to set on her own path in fashion, launching her business in 2015, focusing on sustainably sourced and … Read more
California’s indoor-outdoor lifestyle is front and center at the gorgeous Ozma store now open in Los Angeles‘ Frogtown neighborhood. Ozma founder Heidi Baker spent seven years as global senior designer at Levi Strauss & Co. before leaving to set on her own path in fashion, launching her business in 2015, focusing on sustainably sourced and … Read more
Beyond the red carpet, all of Oscars week has become a fashion stage, a competitive one. Brands are no longer sitting on the sidelines waiting to dress celebs for entertainment and media events. They are hosting their own, some consumer-facing, taking advantage of the global spotlight and keeping the content and dressing credits going all … Read more
Levi Strauss & Co. might be racing into the future — with Michelle Gass ready to become chief executive officer and the company pushing all the more into retail — but its products live on legacy. Founded as a San Francisco dry-goods business in 1853, Levi’s is credited with inventing blue jeans and last year … Read more
Junya Watanabe gave the topcoat and the tweed jacket, two of the most ubiquitous styles of the men’s fall 2024 season in Europe, some of his inimitable funk, merging these two classic garments with pants and bits of trench coat. “Reconstructed suiting” was the theme, with the designer expressing a wish for men of different … Read more
