Higher Purpose

Why Your Company Needs to Rethink Its Purpose to Acquire Loyal Customers — And Drive More Sales.

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Opinions expressed by Entrepreneur contributors are their own. Becoming an entrepreneur and creating a company that creates positive change is a dream that has driven ambitious people since the beginning of the modern economy. But where do you start? How will you create a meaningful product or service that stands out amid the noise of … Read more

Prioritizing Purpose Over Profit Is Key to Consistent Growth and Sustainable Profit

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Opinions expressed by Entrepreneur contributors are their own. What has remained constant in the last couple of years has been the changing metrics of the market. Business environments around every niche are witnessing a gigantic increase in “socially driven-for-profit” companies. And what’s beautiful about the core values of these organizations? Their purpose and method of … Read more