Where and how the wealthy travel is changing

Heli-skiing on virgin snow in Antarctica for a cool $2.2 million. A polar bear safari in an “off-limits” area of Norway’s Svalbard for $300,000. How about tracking snow leopards in the Himalayas with renowned explorers for $100,000?  Big-ticket travel experiences like those are indicative of the “quiet luxury” trend which began in the world of … Read more

China’s Temu to run second ad, $10 million giveaway

Sopa Images | Lightrocket | Getty Images Temu, the e-commerce app run by Chinese company PDD Holdings, plans to run a Super Bowl ad on Sunday, a spokesperson told CNBC, as it looks to continue growing rapidly in the United States. It’s rare for a Chinese firm to buy a Super Bowl ad spot, which costs … Read more