Lululemon marketing complaint could be a test of Canada’s greenwashing laws, expert says
A Vancouver non-profit is calling on Canada’s competition regulator to launch a greenwashing investigation into Lululemon — saying the athleisure brand is misleading consumers about its environmental practices. The complaint, which was filed by the organization Stand.earth last Thursday, says Lululemon’s Be Planet sustainability campaign from 2020, in which the company said it would work to reduce its greenhouse gas … Read more
