The big joy of little treats

Bringing the buzz

The fact that the United Nation’s 2023 World Happiness Index ranked Australia the 12th happiest country in the world proves that Australians know what they need to feel happy, and they know where to get it.

Asia Pacific brand and communications general manager, bp Leigh Taylor says the little treats that lead to big joy fulfil what she calls customer “craveyness”.

“Across Australia and New Zealand we see an average of one million customer touchpoints at our retail sites every day, and our wildbean cafe offering is an important part of bp, providing our customers with quality food and barista-made wildbean cafe coffee,” says Taylor.

“Our customers are looking for options that are convenient and delicious, and wildbean cafe feeds into this,” she adds. “Whatever our customers are craving, whether it’s a delicious barista made coffee just the way they like it, a little treat or made-to-order food, wildbean cafe has them covered. We want to provide our customers with delicious options, no matter what they’re craving.”

“We’re really proud of wildbean cafe’s extensive range of convenient snacks. We’ve recently been piloting an extended food menu at select sites where customers can opt for made-to-order food like toasties and loaded fries. So far, the feedback we’ve received from our customers has been really positive.”

The savouries at wildbean cafe will create new self-pampering routines that keep your spirits high.

And why wouldn’t it be? With gourmet pies of chunky Angus beef, cheese and bacon sausage rolls with flakey crust and bespoke toasties cooked to cheesy perfection, the savouries at wildbean cafe will create new self-pampering routines that keep your spirits high on the joy scale. Top them off with a sweet treat or barista-made coffee (or both) for a dose of something special for your everyday.

To learn more, www.bp.com/en_au/.

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