12 Best Waterproof Eyeliners in 2024 for Smudge-Free Looks

Teary-eyed makeup lovers, rejoice: the best waterproof eyeliners are the long-wear solutions you need to put an end to unintentionally smudged looks. These liners don’t have a penchant to crease, smear, and smudge even on oily, sweaty eyelids — or ones that just shed a few tears. Whether you can crisp, clean cat eyes or … Read more

I Tried the Shiseido Urban Environment Vita-Clear Sunscreen SPF 42 For Glowy Skin — Editor Review

Unlike the pros surveyed for old-school chewing gum commercials, five out of five dermatologists recommend sunscreen. (In fact, they recommend applying and re-applying it every day, even when indoors.) So it’s critical that we find formulas that are comfortable, blend in with our skin tones, and that we love wearing. Shiseido Urban Environment Vita-Clear Sunscreen … Read more

Shiseido Sets Venture Fund, Invests in Phyla, Patricks Men’s Grooming – WWD

LONDON – Shiseido is looking to take a bigger slice of the beauty and wellness market with the formation of a venture fund and the acquisition of two small, fast-growing brands: Phi Therapeutics, Inc., and Patrick Kidd Holdings Pty Ltd. Shiseido said the fund, Long Term Investments for the Future Ventures, or LIFT, will be … Read more