This executive interview with Jack Philbin, chief executive officer and cofounder of Vibes, sheds light on Rich Communication Services and its transformative role in shaping modern marketing strategies. Philbin delves into the advanced capabilities of RCS over traditional SMS/MMS, and highlights how this innovative technology enhances customer interactions and drives engagement while fostering lasting relationships … Read more
Lindsay Shumlas is beefing up her management team. Shumlas was named chief executive officer of Cotopaxi in December, succeeding Damien Huang who exited the company in September. The 10-year-old, Salt Lake City, Utah-based B-Corp. company is known for its colorful backpacks, outdoor gear and ethical mission statement: Gear for Good. Among her key hires are … Read more
Salt Life is set to move on to a new home after its parent company, the struggling Delta Apparel Inc., filed for bankruptcy in Delaware on Sunday, sunk by weak demand and higher cotton costs. Just before the Chapter 11 filing, the company signed an asset purchase agreement to sell the sea-savvy Salt Life brand … Read more
The brand had a big week, opening a showroom, showcasing a billboard in Times Square and partying with Bloomingdale’s at La Goulue. Read original article here Denial of responsibility! Pioneer Newz is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to … Read more
After five years of being on a first-name basis with customers, Dunkin’ changed its name for a day to “Donuts.” Quite the April Fool’s Day prank, the Canton, Mass.-based coffee and donut chain has launched a limited-run of apparel. After being known as Dunkin’ Donuts for decades, the company retooled its name to just “Dunkin’” … Read more
DIZ AND THAT: Txampi Diz, Balmain‘s chief marketing officer since 2017, is to leave the Paris-based fashion house “to pursue other interests.” Balmain announced his departure in a brief press release. His next move could not immediately be learned. “Ever since my very first days here at Balmain, Txampi has always been an incredible partner, … Read more
Fashion and beauty firms depend so much on aesthetic appreciation for their products that more are likely in future to experiment with neuroaesthetic research methods, which unlock and interpret subconscious brain signals. So argues Olivier Tjon, cofounder of neuromarketing consultancy Beyond Reason, which has already done such work for a small clutch of maverick companies. … Read more
