Don’t be surprised if you step inside the new Montblanc pop-up store in Beverly Hills and feel like you’ve entered a Wes Anderson film set in a remote mountain chalet. The Wes Anderson vibe is intentional. The quirky Hollywood director and writer was tapped to help Montblanc celebrate the 100th anniversary of its Meisterstück, the … Read more
THE WRITE STUFF: Celebrating the centenary of its emblematic Meisterstück pen, Montblanc has tapped Wes Anderson, a filmmaker gifted in conveying a pleasing retro aesthetic via his studied use of symmetry, corduroy and saturated colors. The new campaign film, written and directed by the famous American auteur, breaks Wednesday on Montblanc’s digital channels and via … Read more
Acne Studios has named Hendrik Bitterschulte its new chief financial officer, WWD has learned. The executive joins the Swedish fashion house’s global leadership team from elite pen and accessories maker Montblanc. He starts on May 2 and reports to Mattias Magnusson, chief executive officer of Acne Studios. Disclosing the appointment exclusively to WWD, Acne Studios … Read more
Dior has named Nicolas Baretzki its deputy managing director in charge of commercial activities, effective April 2. This confirms a WWD report on Dec. 6 that Baretzki, previously chief executive officer of Montblanc, would join the French fashion house in a senior management role in early 2024. In a statement shared exclusively with WWD, Dior … Read more
