TikTok tests e-commerce feature that identifies objects in videos as it ramps up online shopping ambitions
TikTok is testing a feature that could make all posts shoppable, the social media company’s latest move to create a multibillion-dollar US e-commerce business. The new feature uses technology to identify objects in a video automatically. Then it encourages viewers to “find similar items on TikTok Shop” by clicking into a page of products, according … Read more
