Mugler Is to Launch Alien Hypersense and a New Concept Store in China
PARIS — For Mugler, 2024 will be a banner year. The brand turns 50 and is entering China with a new retail concept mixing fragrance and fashion. It is also launching Alien Hypersense, the fragrance fronted by model Anok Yai. “We rejuvenated Angel last year, so it was time for Alien,” Danièle Lahana-Aidenbaum, global president of Mugler Fashion, told … Read more