Apple video ads use humour to trumpet privacy protection for Chinese iPhone users

Apple video ads use humour to trumpet privacy protection for Chinese iPhone users

Apple is using humour to trumpet the privacy and security functions of its iPhones in its latest advertising campaign targeting Chinese consumers, at a time when personal data leaks on Android phones have become a concern in China. Apple has published video skits featuring well-known Chinese comedian Yue Yunpeng, in which an Apple employee introduces … Read more

Here’s what the Mac needs in 2024 to not fall behind

Here’s what the Mac needs in 2024 to not fall behind

The last 12 months have been pretty exciting if you’re of the Mac persuasion. We’ve had Apple’s best-ever computer chips, some incredible games landing on the Mac, plus an all-new size for the MacBook Air. Oh, and Apple also (finally) killed off the 13-inch MacBook Pro, its worst MacBook by far. With 2024 just a … Read more

Apple’s beta iOS 17.3 adds Stolen Device Protection to thwart passcode-knowing thieves

Apple’s beta iOS 17.3 adds Stolen Device Protection to thwart passcode-knowing thieves

Apple’s beta iOS 17.3 adds Stolen Device Protection to thwart passcode-knowing thieves Apple is adding a feature to iPhones to prevent thieves from gaining access to critical device data in the event that they know a user’s passcode. On Tuesday, the company released the first beta-test version of iOS 17.3, which includes a new Stolen … Read more