The King and Queen of Spain Inaugurate Puig’s Second Tower

TO KINGDOM COME: The King and Queen of Spain presided over a ceremony held Wednesday in Barcelona to inaugurate the second Puig Tower.

King Felipe VI and Her Majesty Queen Letizia toured the building, called Puig Tower-T2, which houses almost 500 employees of the Spanish beauty and fashion company’s operations hub. It also shelters an innovation center with fragrance, skin care and makeup labs, and consumer and product testing areas. The FabLab there is a creative area, where product designs are conceived. 

Other government officials at the event included the President of the government of Catalonia, Pere Aragonès; the Spanish Minister of Industry and Tourism, Jordi Hereu; the government delegate in Catalonia, Carlos Prieto; the mayor of L’Hospitalet, Núria Marín, and the First Secretary of the Socialist Party of Catalonia, Salvador Illa. 

Puig’s first tower, next door, opened in 2014, marking the group’s centenary year. That structure houses the company corporate office, head offices and back offices, brand builders and perfumery centers, plus the team focusing on the Spanish market. Altogether there are about 500 employees. The new tower, at Plaza Europa 34, is located between Barcelona’s Josep Tarradellas-El Prat airport and the city’s downtown. 

“This new space is a clear testament to our ongoing commitment to Barcelona, to ambition and growth, to sustainability, with the building’s LEED Gold certification, and to our care for the people who work at Puig,” Marc Puig, chairman and chief executive officer of Puig, said in a statement. 

CGA Architects designed the new tower, which is glass-covered. It looks like four stacked cubes and boasts numerous terraces. The building spans 226,045-square-feet and has 20 floors of offices. Six elevators connect the levels.

The tower was constructed with sustainability in mind, with its own on-site photovoltaic and solar thermal energy production systems. It garnered an A rating for energy efficiency, as well as an LEED Gold certification with a 71/100 rating. The tower’s theoretical energy consumption places it in the top 15 percent of buildings in Spain with the highest energy performance rating, according to Puig.

“The versatility of the interior design provides flexible spaces with dynamic and collaborative work environments that boost creativity and innovation,” according to GCA Architects.

Artworks figure at Puig Tower-T2, as it does in the first tower, which is home to Joan Miró’s sculpture inspired by a Puig fragrance bottle. In the second tower stands the artist’s bronze work “Monument à la femme,” dating from 1970. It gleaned inspiration from a bar of soap made by Puig that Miró used to clean his brushes.

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