Alibaba’s AliExpress pushes ‘10 billion yuan of subsidies’ campaign to entice more Chinese brands and merchants to sell in overseas markets
The campaign called “10 billion yuan of subsidies” – a typical mainland marketing phrase used to tout large online allotments – will be given to an initial batch of 1,000 Chinese brands and merchants, including those who have already opened a store on Alibaba’s domestic retail platform Tmall, according to an AliExpress statement on Monday. … Read more
