In terms of holiday cheer, QVC is delivering that in abundance as the presenting sponsor of the “Christmas Spectacular Starring the Radio City Rockettes” at Radio City Music Hall. As a wink at that ongoing alliance and to celebrate its “Age of Possibility” initiative, QVC hosted a pre-show cocktail party for media with the help … Read more
Stacy London, a stylist, fashion consultant, author and magazine editor, is teaming with QVC for a collection called By Stacy London. The apparel collection premiers on-air and on QVC.com on Friday. In her role on “What Not to Wear,” a makeover reality TV series, for over a decade London developed a funny, honest and unfiltered … Read more
Mara Sirhal has become chief merchandising officer for QVC U.S., which is the largest business unit of the Qurate Retail Group. Sirhal has more than 20 years experience in merchandising, sourcing and product and brand at both department and specialty retailers, the company indicated in its announcement Monday. She will report to Mike Fitzharris, the … Read more
Jennie Garth, the 52-year-old actress, advocate and designer, has teamed with QVC on the launch of the “Me” by Jennie Garth collection. An exclusive for QVC, the apparel collection premieres on QVC.com on July 29 at midnight EST with Garth, followed by monthly drops. Garth explained that the “I Choose Me” brand came from an … Read more
QVC is doubling down on its tried and true audience — women 50 and older. Under a new agenda called “The Age of Possibility,” QVC has formed a collective of 50 celebrities, activists, entrepreneurs and prominent women from many walks of life. They’ll conduct panels, participate in live QVC broadcasts, advise on product and programming, … Read more
Featured on QVC, host Gail Samways was cooking mussels using the Possible Pot and said: “You have the most beautiful 6.6-litre capactiy, so briliant for your bologneses, your casseroles, your stews…You’ve also got this wonderful lid, which has a strainer on the front. It works as a colander too, so you can strain your pasta. … Read more
Whatever kind of phoenix-from-the-flame moment that’s left to Zulily, it’s coming soon. Founded in 2010, the once-buzzy fashion darling was a leader in the flash sale phenomenon that took hold after the Great Recession, parlaying its blink-and-you-miss-it approach into an initial public offering and, in 2014, a market capitalization of $7 billion. But that was … Read more
For a company surrounded by negativity, not to mention a sad stock price, Qurate Retail Inc.’s chief executive officer sees headway in turnaround efforts — and misconceptions that must be corrected. “We’ve made a lot of progress in the transformation in the last 18 months,” Qurate CEO David Rawlinson 2nd said at the ICR Retail … Read more
