Peloton to Sell Private Label Apparel on Nordstrom Marketplace

Peloton to Sell Private Label Apparel on Nordstrom Marketplace

Peloton is bringing its apparel collection to a wider audience, partnering with Nordstrom to offer its private label women’s and menswear at the retailer’s Marketplace online concept later this month. Jen Cotter, chief content officer, who also oversees the apparel offering at the fitness company, revealed that Peloton is testing the idea of offering its … Read more

Woman Shares Struggle of Job Hunting While Pregnant and How Companies See Motherhood as a Risk

Woman Shares Struggle of Job Hunting While Pregnant and How Companies See Motherhood as a Risk

A former social media director for Peloton has spoken out on LinkedIn about the hardships she faced as a pregnant woman after being laid off by the exercise equipment company. Kate Winick was dismissed by Peloton in April 2023, just as she was five months into her pregnancy, leaving her “terrified” about her future. Despite … Read more

Peloton partners with TikTok to put workout content on platform

Peloton partners with TikTok to put workout content on platform

Struggling fitness equipment maker Peloton Interactive will bring its workout content to short-form video platform TikTok in an exclusive partnership, the companies said Thursday. The partnership comes as Peloton is pivoting from hardware and transforming into a software-focused company, leaning on its exclusive content to drive subscriber growth. Peloton shares jumped 7% on the news. Demand for the company’s … Read more