NHL Signs New Merch Deal for All 32 Hockey Teams

NHL Signs New Merch Deal for All 32 Hockey Teams

The National Hockey League has signed a multiyear deal with New Era Cap to produce and distribute headwear and apparel for the league and its 32 teams globally beginning with the 2024-25 NHL season. “This partnership brings together two global brands, working together to grow a global game,” said Christopher H. Koch, chief executive officer … Read more

NFL Creating Special Usher-themed Collection for Super Bowl

NFL Creating Special Usher-themed Collection for Super Bowl

When Usher breaks into his dance moves at the Apple Music Super Bowl LVIII Halftime Show stage on Feb. 11, fans in the stands and at home can sing and dance along wearing pieces from an exclusive co-branded capsule collection created by longtime NFL licensees. To celebrate the Grammy Award-winning artist’s appearance, special pieces have … Read more