Parah Bows Milan Store After Acquisition by Blackwood Fashion Investment
MILAN — As innerwear brands struggle to find their footing in a multifaceted market, Parah, the storied Italian hosiery and swimwear company, is undergoing a total revamp under a new owner, which is betting on a lifestyle approach. Last June, London-based Blackwood Fashion Investment acquired Parah’s IP rights from its previous owner Parahsol. Financial details … Read more