Opinion | As Wendy’s boss learned, diners won’t buy ‘dynamic pricing’ – or gouging – even if they accept being exploited at Christmas and on Valentine’s Day
Another national crisis nearly wrecked the United States last week, and it didn’t involve President Biden, Donald Trump, Congress or Taylor Swift. This near emergency was caused by the chief executive of fast food chain Wendy’s, Kirk Tanner, when he said he was considering a “dynamic pricing” plan starting in 2025. The price of its … Read more
