Max Mara Unveils Fluffy London Residence – WWD

LONDON — In light of the 10th anniversary of the Max Mara Teddy Bear coat, the brand unveiled another immersive experience of the Fluffy Residence on Saturday night, this time in London’s Covent Garden.  With Christmas around the corner, the space was festive-ready; cue the Christmas tree decorated in fuzzy baubles, surrounded by fluff-wrapped presents. … Read more