How did Dyson go from vacuum cleaners to hairdryers? A look at its beauty success story

How did Dyson go from vacuum cleaners to hairdryers? A look at its beauty success story

When Dyson entered the beauty space eight years ago, the move was met with scepticism. After all, the brand was primarily known for its home appliances, such as vacuum cleaners and fans. Then there was the fact its first hairdryer, the Supersonic, had a retail price of almost US$400. Kathleen Pierce, now global president of … Read more

11 Best Hair Dryers in 2024: Tested and Reviewed By Allure Editors

11 Best Hair Dryers in 2024: Tested and Reviewed By Allure Editors

# of Heat Settings: 2 | Attachments: None | Who It’s For: People who want lift and bounce Before using the Revlon hair dryer Symphony Barnes, Allure contributor After using the Revlon hair dryer Courtesy of Symphony Barnes for Allure How to select a hair dryer for your hair type? Whether you blow-dry daily or … Read more