IPL Sponsors: Ceat retains IPL ‘strategic timeout’ partnership for Rs 240 crore

Tyre manufacturer Ceat has announced its sponsorship of certain segments of IPL matches, marking an investment of about Rs 240 crore over five years. The Board of Control for Cricket in India has selected Ceat as an official partner to sponsor certain segments of the IPL matches, with an aggregate spend of about Rs 240 … Read more

tyre market: CEAT looks to grab opportunity in replacement tyre market growth fuelled by PV sales

Tyre maker CEAT Ltd is looking to cash in on the growth of passenger vehicles sales in India, which will boost demand in the replacement market going forward, according to the company Managing Director & CEO Arnab Banerjee. The company is also gearing up to enter the passenger vehicles (PV) and truck and bus radial … Read more

CEAT forays into steel radial tyres for two-wheelers

Tyre maker CEAT Ltd is foraying into steel radial tyres for two-wheelers with an aim to enhance its leadership position in the overall two-wheeler tyre segment and also to help premiumise the brand. The company, which on Friday launched its new premium range of two-wheeler steel radial tyres, is targetting both aftermarket and original equipment … Read more

biodiversity loss: Five Indian tyre makers in global top 30 list: ATMA

Five Indian companies featured among the top 30 tyre manufacturers globally, according to a report by Automotive Tyre Manufacturers’ Association (ATMA). In the ‘Tire Business Magazine’s 38th Global Tire Report’ by ATMA based on revenue in 2022, Apollo, MRF, JK Tyre, CEAT, and Balkrishna Industries (BKT) from India featured in the top 30 list. As … Read more