Burrell Communications Group launches ‘KAI 1, The Origin Story,’ their first creative for the new ANTA KAI 1 ‘Enlightened Warrior’ shoe
The spot, chronicling Irving’s ethos, takes audiences through a vivid visual timeline of his life beginning in childhood, and walking through his personal journey to swift collegiate stardom and finally the pro sports ranks, his success anchored by his mother’s constant spiritual presence and his father’s steady guidance. The storytelling is rendered in a dynamic … Read more
