Puma and Formula 1 Release Their First Sneaker Collection

Puma and Formula 1 have launched their first full collaborative capsule since inking a new deal last year to make the sportswear brand the official supplier for the highest class of international racing. The capsule includes a track suit, hoodies, T-shirts, sweatpants and football jersey, as well as three footwear models. Leading the footwear option … Read more

Lewis Hamilton’s 2025 Ferrari Move and Fashion Impact

In Formula 1, there’s no bigger name than Lewis Hamilton. In many ways, Hamilton transcends the sport itself as a massive public figure in his own right. Hamilton is the sport’s first and only Black driver — currently tied with Michael Schumacher for seven-time world driver championships (WDC) — and boasts the record for the … Read more