LVMH’s Mr. Olympics Antoine Arnault on Why Luxury and Sports Make Good Bedfellows

LVMH’s Mr. Olympics Antoine Arnault on Why Luxury and Sports Make Good Bedfellows

PARIS — Since LVMH Moët Hennessy Louis Vuitton announced a year ago that it had signed on as premium partner of the 2024 Paris and Paralympic Olympic Games, the luxury conglomerate has been involved in every aspect of the sporting competition. From the medals created by jeweler Chaumet; the outfits for Team France designed by … Read more

The Medals for the Paris Olympics Will Be Presented on Louis Vuitton Trays

The Medals for the Paris Olympics Will Be Presented on Louis Vuitton Trays

PARIS — At the Tokyo Olympics, medals were presented on a fan-shaped tray made of recyclable thermoplastic polymer. In Paris, they will be carried to the podium on a Louis Vuitton tray covered in the brand’s signature Damier canvas. Parent company LVMH Moët Hennessy Louis Vuitton, a premium partner of the Olympic Games in Paris, … Read more