The buzz is beginning to build for the upcoming Summer Olympic Games in Paris in July, and J.Lindeberg is offering a preview of what the American golf teams will be wearing for their tournaments.
The brand has been chosen as the official clothing partner for the U.S. men’s and women’s golf teams for both Paris and Los Angeles in 2028. The company is unveiling the Paris collection at the PGA Show in Orlando, Fla., Jan. 23 to 26.
J.Lindeberg’s USA Golf Collection blends performance and style and pays homage to the American flag with its red, white and blue palette. The line features fabrics including ClimaCool and 37.5 to keep the players cool and comfortable, UV50 sun protection and high-flexibility fabrics. Each garment is made using 3D technology to create articulated lines that enhance movement.
The line features modern styling and bold graphics.
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Key pieces include printed compression tops for women; updated polo shirts for men; skirts for women; tracksuits and shorts; half-zip sweaters; joggers for men; golf shoes, and a golf bag. There are also hoodies and varsity jackets sporting bold American-themed graphics.
“We are thrilled to reveal our full USA Golf Collection to the press and attendees in Orlando at the upcoming PGA Show,” said Hans-Christian Meyer, chief executive officer of J.Lindeberg. “Dressing the USA teams for the Summer Games in Paris 2024 and Los Angeles 2028 will be an honor that underscores our commitment to excellence in golf and sportswear design alike.”
Lifestyle pieces such as varsity jackets will also be offered.
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The collection for the Paris Games will be available for sale to consumers in early June before it is showcased on the athletes the next month. It will retail for $20 to $1,295 and will be sold on the J.Lindeberg site in the U.S. as well PGA Superstores, Golf Galaxy and other green grass and specialty store retailers.
