I was recently driving a sleek Genesis G70 sedan and noticed that the 19” wheels on it looked like a stick-tortoise trying to escape from a starfish caught in a giant whirling asterisk. Compelled, I Googled the designs of other Genesis wheels and discovered that they were similarly complex, fractalized, and animal-inspired, resembling things like a pane of glass splintered by a lightning strike, an argent snowflake subsumed with a gear rotating around Sauron’s eye, a blistered starfish, or the sand-cast footprints of a sedge of cranes. All of this got me thinking, What the fuck is up with Genesis wheel design? – Brett Berk Read More
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