Business Strategy for Winning Southeast Asia’s Luxury Market: WWD Global Fashion Spotlight

Business Strategy for Winning Southeast Asia’s Luxury Market: WWD Global Fashion Spotlight

BANGKOK – As Southeast Asia emerges as a bright horizon for luxury, what are the keys to successfully entering this market for Western brands?   At the inaugural WWD x Siam Piwat Global Fashion Spotlight in Bangkok, Emmanuelle Kouakou, managing director of Piaget Southeast Asia and Oceania; Roberta Pellacci, vice president of marketing and communications … Read more

How Southeast Asia’s Rising Fashion Influence Is Gaining Credibility

How Southeast Asia’s Rising Fashion Influence Is Gaining Credibility

BANGKOK — Heart Evangelista, Davika Hoorne and Nattawin “Apo” Wattanagitiphat, three of the most high-profile fashion influencers from Southeast Asia, shared their take on the region’s rising fashion influence at the WWD x Siam Piwat Global Fashion Spotlight last week in Bangkok. “I believe that everybody knows the term ‘influence.’ It’s about pushing something forward, … Read more

How Authenticity Can Woo Global Consumers: WWD Global Fashion Spotlight

How Authenticity Can Woo Global Consumers: WWD Global Fashion Spotlight

BANGKOK – How things have changed in the three decades since South Korean designer Lie Sang Bong brought his eponymous label to Paris in the late 1990s.  “At that time [immediately after the 1997 Asian financial crisis], the perception of Asia in Europe — particularly in Paris — was not very favorable, especially in the … Read more