JD.com launches gifting feature to compete with Alibaba, Tencent ahead of Lunar New Year

JD.com launches gifting feature to compete with Alibaba, Tencent ahead of Lunar New Year

Chinese e-commerce platform operator JD.com on Friday introduced a gifting feature on its mobile app, joining rival Alibaba Group Holding in countering the competitive pressure from social media giant Tencent Holdings, which launched a similar feature last month. When browsing a selection of eligible merchandise, JD.com app users will see a button labelled “Gifting IT.” … Read more