LONDON — Is fashion in a great depression? Judging by the fall 2024 campaigns across billboards and advertising pages in magazines, there seems to be a missing human element — a smile. A blank stare into the camera has become contagious in recent campaign images: An eeriness in Sean McGirr’s first campaign for Alexander McQueen; … Read more
MILAN — Coinciding with its centenary, Loro Piana will for the first time stage a takeover of Harrods for the holiday season, running from Nov. 7 to Jan. 2. The Italian luxury brand will also open two new permanent stores at the storied retailer dedicated to the Kids collection and to Loro Piana Interiors, respectively. … Read more
MILAN — Loro Piana is certainly representative of Made in Italy excellence and craftsmanship, but it is also a global company that sources its wool, mohair, vicuña, cashmere and other precious fabrics from countries around the world. In particular, the brand is strongly connected to Scotland and for fall it has chosen the country as … Read more
MILAN — Loro Piana has long embraced connecting with nature, in alignment with the precious fabrics it employs and sources from farms stretching from Australia to Peru. Now the brand is launching a women’s and men’s collection called “Into the Wild,” conceived for life in the outdoors, with a focus on technical performance and innovation. … Read more
MILAN — The eighth edition of the Loro Piana Knit Design Award was all about reinvention, with knights’ armor turned into enveloping cashmere knits. In the year that marks the quiet luxury brand’s centenary, the LVMH Moët Hennessy Louis Vuitton-owned Loro Piana challenged applicants with the theme of “Fast Forward Heritage,” hinged on reinterpreting the … Read more
A new accessory punctuated the fall 2024 collection Loro Piana presented in Milan, which honored the company’s 100th anniversary by telegraphing a further elevation and expansion of its fashion proposition into different and versatile directions, including a bigger statement in jewelry. The brand’s “fiori di cardo” flower symbol — representing the thistle used historically as … Read more
MILAN — To say that Pier Luigi Loro Piana is exacting about sourcing the best and most natural fibers is an understatement. Cue the annual Record Bale Award, which he established in 1997 and which has been driving his quest for increasingly finer Merino wool fibers. “The award was never about simply setting a record, … Read more
In 2021, New York-based multidisciplinary artist Andrea Mary Marshall launched her debut luxury women’s fashion label, Salon 1994, exclusively with Neiman Marcus. Since then, she’s showcased seasonal collections; was named an interim member of the CFDA, and has expanded distribution with spring 2024 set to launch with Net-a-porter in February. For her latest pre-fall collection, … Read more
