52-Year-Old Buys Failing Snack Company For $250K, Hires Wakeboarding Instructor As Marketing Head—Here’s What Happened

52-Year-Old Buys Failing Snack Company For 0K, Hires Wakeboarding Instructor As Marketing Head—Here’s What Happened

A former Wall Street trader, Charles Coristine, revitalised the struggling snack company LesserEvil after acquiring it for $250,000. Did the company experience significant growth under his leadership? Let’s explore. Coristine, a former Morgan Stanley employee, once thrived in the fast-paced world of Wall Street. The adrenaline rush of trading in Tokyo and London markets, even … Read more