Jaguar I

How The Jaguar Type 00 Can Save The Struggling Automaker

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How The Jaguar Type 00 Can Save The Struggling Automaker

Photo: Jaguar Jaguar revealed its ambitious electric Type 00 concept three weeks ago at Miami Art Week. The British luxury automaker is in the middle of a complete rebrand featuring a divisive new branding scheme and a soon-to-be-unveiled four-door electric GT. While the worst people online are still bashing their keyboards, Jaguar is blocking out … Read more

Jaguar Isn’t Ditching Racing Anytime Soon Despite All-Electric Push

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Jaguar Isn’t Ditching Racing Anytime Soon Despite All-Electric Push

Photo: Sam Bagnell / Formula E Jaguar confirmed in March that all its internal combustion models will be killed off. A month later, the British luxury automaker announced its commitment to Formula E until 2030. Rawdon Glover, the brand’s managing director, admitted to Jalopnik that the championship’s viewers tend to be younger and aren’t the … Read more