Become an AI-driven marketing leader with ISB Executive Education’s Digital Marketing and Analytics Programme
In today’s digital-first economy, businesses are increasingly adopting AI-driven strategies to stay competitive and engage with customers more effectively. Gartner reports that by 2026 over 80% of marketers will rely on AI tools for personalised content delivery, audience targeting, and performance analytics. While according to McKinsey & Company report of 2023, organisations utilising AI in … Read more