E-commerce giants jump on China’s latest trade-in programme amid heated competition

E-commerce giants jump on China’s latest trade-in programme amid heated competition

China’s major e-commerce companies, from JD.com to Alibaba Group Holding, are rushing to take advantage of Beijing’s latest subsidies aimed at spurring consumer spending at the start of the year. Tmall, Alibaba’s premium shopping site carrying mainly established brands, on Wednesday kicked off new subsidies for shoppers buying home appliances. Rival JD.com on the same … Read more