Online housing sales festival kicks off as live-streamer Kuaishou aims to boost demand amid market slump
Kuaishou Technology, China’s second-largest short video platform after ByteDance’s Douyin, has launched an “online festival” to encourage home sales amid a deep property market slump in the country. The one-month campaign, called “national home-buying season”, started on Wednesday and will run through January 5, during which the platform will promote star agents, bargain prices and … Read more
