Release date, price, X, everything we know

On September 9, Apple is expected to introduce the Apple Watch Series 10—or Apple Watch X. This smartwatch will mark ten years of Cupertino in this market. While we expected several new features for this upcoming model, the latest rumors show Apple won’t celebrate this mark, as this new watch will be a modest update, just like the Apple Watch Series 9 was. Here’s everything we know about this product, including specs, release date, price, watchOS 11, and more.

Release date

Rumors were true, and Apple is holding an event on September 9. While previous reports expected Cupertino to announce the iPhone 16 on September 10, the company decided to do that on a Monday instead.

Before the announcement, a rumor from South Korea said that Apple would announce the new iPhones during the week of September 10. With that, we still expect pre-orders to start on September 13 and the official release date to be September 20.

We expect Apple to introduce the Apple Watch Series 10, Ultra 3, and SE 3 during this keynote.

What will Apple call the next Apple Watch? Series 10 or X?

Before Apple released the Apple Watch Series 9, there were a few rumors about a possible Apple Watch X. Although it didn’t make sense at the time since 2023 would mark nine years of the first Apple Watch being released, Cupertino might likely release an “X” version of its upcoming smartwatch.

The rumor started most likely thanks to the iPhone X, which marked the tenth anniversary of the iPhone. With this release, Apple reshaped what an iPhone looked like and elevated it to a higher level. That said, the “X” confused several people, who called this model by its letter and not the Roman number 10.

While I like the “Apple Watch X” brand, Apple might prefer people calling its device by the proper name, so “Apple Watch Series 10” seems more likely at the moment.

Design: All-new look was rumored…

Image source: Christian de Looper for BGR

For the tenth anniversary of the Apple Watch, Bloomberg‘s Mark Gurman first reported that Apple planned a major overhaul for this smartwatch. According to the journalist, the company was working on a thinner case for the Apple Watch X/Series 10 with a new mechanism for connecting the bands.

At that time, people familiar with the matter told Gurman that the way Apple engineered the bands took a lot of space, and it could be remade to add a bigger battery or other internal components, so Cupertino was considering a magnetic band attachment system, which would end retro compatibility with older bands but could bring other improvements.

After that, several rumors hinted at this possible design change: Apple was giving a rare 40% discount to its employees for Link Bracelet and Milanese Loop bands.

In addition, X user KosutamiSan, who is an Apple collector and also a leaker with a good record track, has posted that “the connectors for the next generation of Apple Watch has completely redesigned… Literally, if you have old bands now, just sell it.”

While Apple has offered its Apple Watch customers band retro compatibility for over ten years, we expected the company to change the connectors for a new experience eventually.

Another rumor mentioned that this new Apple Watch could use resin-coated copper, which can improve durability and water resistance. It could also allow a thinner logic board that can provide additional internal space for other components and sensors.

… but then scrapped

Apple Watch Series 10: Purported CAD design.
Apple Watch Series 10: Purported CAD design. Image source: 91mobiles

While all of these rumors pointed out an all-new design for the Apple Watch Series 10, it seems Apple is planning just a regular update, but with bigger displays. A recent CAD file leak showed that Apple was planning a thinner model with a bigger screen, but that’s it.

Then, Mark Gurman wrote that Apple ditched the rumored redesign for a more similar approach. With that, we no longer expect a huge design change for the Apple Watch. Instead, it seems Apple is focusing on 45mm and 49 mm-inch displays as the main changes, in addition to thinner cases.

Colors

We still don’t have any rumors regarding the possible colors of this Watch. But if Apple follows the trend, these are some of the colors we could see.

Aluminum:

  • Starlight
  • Midnight
  • Silver
  • (PRODUCT)RED
  • Exclusive color of this generation

Stainless steel:

Apple Watch Series 10 new processor

After a few years with no speed improvement for the Apple Watch processor, Apple made it faster than the previous iterations with the Apple Watch Series 9. For Series 10, it’s unclear if Cupertino is making this chip speedier, although it will likely introduce a new S10 SoC with improved machine learning capabilities and other sensors’ compatibility. However, it’s not expected that any sort of Apple Intelligence will land for the new smartwatch.

Sensors: Sleep apnea, hypertension, and more

Apple Watch SE BottomImage source: Christian de Looper for BGR

According to Mark Gurman and Drake Bennett, Apple has an “enticing road map for 2024, including hypertension and sleep apnea detection for the watch.” For sleep apnea detection, the watch would use sleep and breathing patterns to estimate whether someone has the condition and then direct users to see a physician. Before the event, Mark Gurman still believes Apple will announce this as the main feature.

For the blood pressure sensor, Apple will do the rollout in phases. In the first iteration, it will just tell a user if their blood pressure is trending upward and offer a journal for the user to note what he was doing when hypertension occurred. At all times, this function will tell users to talk to a doctor or check their blood pressure with a traditional cuff, Bloomberg report. A future version of the system, on the other hand, will have the ability to provide exact numbers, even diagnosing related conditions, but it remains “far off.” However, it doesn’t seem this feature will land with Series 10.

Still, Apple is expected to add the following sensors for the Apple Watch Series 10:

  • High and low heart rate notifications
  • Irregular rhythm notification
  • Cardio fitness notifications
  • Temperature sensing
  • Emergency SOS
  • International emergency calling
  • Fall Detection
  • Crash Detection
  • High-g accelerometer
  • Second-generation ultrawideband chip

Blood oxygen sensor controversy

With Apple needing to halt Apple Watch Series 9 sales and, eventually, releasing a model with no blood oxygen sensor in the US due to a patent infringement, Apple could face drawbacks or delays when adding new sensors to Apple Watch Series 10.

Since the blood oxygen sensor is crucial for several measurements, the development of new technologies could have been halted. Still, it’s unclear what will be Apple’s workaround. At this moment, the company can’t sell Series 9 and Ultra 2 models with this technology in the US. Bloomberg doesn’t believe Apple will readd this feature with this new wearable.

What about the blood glucose sensor?

Bloomberg explains that Apple might use short-wave infrared absorption spectroscopy for the blood glucose sensor for a future Apple Watch.

“This technique involves shining lasers through the skin into the interstitial fluid between the blood vessels and the cells they serve. The intensity of the light’s reflection back, researchers have found, can be used to calculate the glucose concentration in the interstitial fluid and, by extension, in the bloodstream — and the only thing that has had to penetrate the body is light,” the publication explains.

However, since a non-invasive system needs to see through a wide range of skin tones and analyze various blood types, Apple still struggles to get all the data it needs. The company plans to use AI to sift the raw data and generate a prediction for when a person may develop diabetes.

That said, what Apple might launch before the full blood glucose sensor is a function that monitors how a person’s blood sugar is trending and warns users of prediabetes.

Battery and connectivity

MagSafe Duo ChargerImage source: Apple Inc.

If rumors are true and Apple offers a new design for the Apple Watch Series 10, it may get a better battery life than 18 hours a day. For years now, the company has promised the same battery life despite adding new features.

watchOS 11 will power Apple Watch Series 10

The new Vitals app coming to watchOS 11.
The new Vitals app coming to watchOS 11.

With watchOS 10, Apple completely revamped the Apple Watch experience by redesigning its apps for larger displays. There were new Smart Stack widgets, a revamped Control Center, and so much more. For watchOS 11, Apple is polishing the Apple Watch system with more Smart Stack features, a new Watch Face, and new health-related features.

Price

We still don’t know how much the Apple Watch Series 10 might cost, but Apple may keep the same prices. Here’s how much Cupertino charged for Series 9:

  • Aluminum, 41mm, GPS: $399
  • Aluminum, 41mm, GPS + Cellular: $499
  • Aluminum, 45mm, GPS: $429
  • Aluminum, 45m, GPS + Cellular: $529
  • Stainless steel, 41mm, GPS + Cellular: $699
  • Stainless steel, 45mm, GPS + Cellular: $749

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