BETTER COMMUNICATION, KEEPING DOORS OPEN
Other than engaging the public on a wider suite of issues, Mr Wong said that the PAP will also aim to communicate better with Singaporeans.
He said that as a political party, the PAP needs to have effective communication channels, and “we must do better”.
“Obviously, people think we can do better in communications,” he said.
Some of the communications must be done face-to-face such as through regular walkabouts.
“This has been the party’s traditional way of outreach and communication, and we must continue with this and retain this strength,” he added.
But more needs to be done over digital channels, to amplify outreach, he said. The party has updated our existing channels like Facebook and Instagram, as well as launching new channels like YouTube, TikTok and WhatsApp.
The party newsletter, Petir, has also been updated so it can be accessed through digital means, and not just hardcopy.
“Through these efforts, I hope Singaporeans gain a better understanding of the PAP, as well as our ministers and MPs, what they stand for, what we stand for, and why we do what we do for Singaporeans,” he said.
He added that he also wants to hear directly from Singaporeans on how the party can serve them better.
“I, too, will strive to do more and do it better,” he said.
To that end, he pledged to meet the media more regularly to explain certain policies, make use of more social media platforms, and conduct more visits on the ground.
Mr Wong also said that the PAP will keep its doors open to those who want to join.
Beyond the core group of party activists, there is a wider network called the Friends of PAP network.
“We want to grow this network of PAP friends and partners,” he said. “Whether you are a corporate organisation, a social service organisation, or as an individual, if you have new ideas, or just want to lend a hand … we welcome you to join us.”
Mr Wong added that the political environment in Singapore is changing, and he does not assume that the PAP will automatically form the next government.
“But for now we are the government of the day,” he said.
“So it is our responsibility as a party to chart out how we can take Singapore forward, how we can forge a strong partnership with Singaporeans, and convince them that PAP remains the right choice to lead this country.”
