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How much do we love milk tea? Let us count the ways. With more than 2 million cups consumed every day in Hong Kong alone, the sweet and creamy allure of this drink reveals that it is more than just a solid recipe – it represents an identity that transcends borders. Milk tea, you could say, is in Hong Kong’s DNA.
Around the world, creative upstarts are pouring their hearts into new variations of milk tea, constantly finding new ways to reframe this beloved, ubiquitous working-class staple.
“We hope that Hong Kong-style milk tea means more than just liquid to the new generation,” says millennial milk tea master Alex Leung, who has tapped into a scientific approach to create Mt Waves, a ready-to-drink bottled milk tea brand that has also diversified into tea-flavoured gelato sold at major convenience stores.
Sharing a culture also means crafting solutions and paving the way for accessibility. For Canada-based entrepreneurs Pep So and Stanley Tsui, the lack of quality milk tea in parts of Vancouver led them to launch Kong Tea, a DIY kit consisting of tea leaves, sugar, evaporated milk and a special filter.
Since their launch in December, the pair have seen orders from all over the country – even as far as Nova Scotia on the east coast – reflecting a growing demand for this taste of home.
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