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Such political support through wedding cards is not the first. In 2019 too, it was a Gujarati couple that tied the knot but in their invitation sought to explain what they called “Rafale truths”.
This Gujarat wedding also includes Modi’s message of cleanliness on the invitation. (Image: News18)
Wedding invitations have the most unconventional way of backing a political ideology, decision or in this case, a slogan. The backing is articulated on the invitation cards, which then are distributed to thousands — spreading the message. However, from the days of the Rafale deal when Congress MP Rahul Gandhi screamed scam over it in 2019, to the present day when a Bhavnagar youth about to get married later this month and wanted to advertise Uttar Pradesh Chief Minister Yogi Adityanath’s ‘Batenge to Katenge’ slogan — most have come from Modi’s Gujarat.
YOGI-MODI ON GUJARATI WEDDING CARD
PM Modi and CM Yogi are right now at the centre of discussion in Gujarat’s Bhavnagar. This is because a BJP cadre’s brother, who is slated to get married on November 23, has pasted ‘Batoge to Katoge’ on every envelope of his wedding card. On both sides of the quote are photos of Yogi Adityanath and PM Modi. In between is the photo of the Grand Shri Ram Temple.
This is a message given first by CM Yogi in the background of religious fanaticism faced by the Hindu community after Sheikh Hasina’s government was toppled overnight in Bangladesh. Adityanath wanted to send out a message of the importance of staying united that was well received in the Haryana election, and has gotten the backing of the Sangh ever since. Now in the Maharashtra election, PM Modi has commented on the same essence by coining a new phrase, “Ek hai to safe hai (we’ll be safe if we are one)“.
“My brother was getting married…I noticed that Hindu society was broken, there was no unity. Then I heard Modi ji speak. It was my small effort to let people know the views of Modi and Yogi,” said the BJP cadre.
But in Modi’s home state, Gujarat, people almost feel a compulsive duty to spread his message to the masses. In fact, this wedding also includes Modi’s message of cleanliness on the invitation.
POLITICAL WEDDING CARDS? NOT THE FIRST
While it may surprise many, such political support through wedding cards is not the first. In 2019 too, it was a Gujarati couple that tied the knot but in their invitation sought to explain what they called “Rafale truths” — the biggest issue of the time as the nation was heading for Lok Sabha election and Rahul Gandhi had upped the ante against the BJP government.
Yuvraj Pokharna and Sakshi Agrawal from Surat got married on January 22, 2019, at Silvassa and in their invitation, they sought to confront invitees with nine truths that debunked Gandhi’s scam bogey. “Keep calm and trust NAMO,” read the wedding invitation that requested invitees not to bring gifts, but instead vote for the BJP.
What’s more? Even before their wedding, the Prime Minister himself battling to settle the narrative right sent them a note of appreciation and wished them well for their life ahead. “The ingenuity of its content reflects your abiding concern and love for the nation. This also inspires me to keep working harder for our country,” wrote the Prime Minister to Yuvraj and Sakshi — two fellow Gujaratis, who made their lives’ biggest event about PM Modi’s messaging.
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