Customer emails

5 Pervasive Myths About Email Marketing That (If Believed) Could Derail Your Business

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5 Pervasive Myths About Email Marketing That (If Believed) Could Derail Your Business

Opinions expressed by Entrepreneur contributors are their own. With new social platforms emerging every year, many entrepreneurs wonder if they should leave email behind and look ahead to new avenues. Did you know that email is still the second biggest marketing channel for startups, right behind social media? That’s right! It’s all thanks to its … Read more

How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

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How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Opinions expressed by Entrepreneur contributors are their own. Email marketing is booming: last year, 52% of marketers said their campaign’s return on investment (ROI) doubled, while 5.7% of marketers experienced an ROI four times larger compared to 2022, a Statista report shows. How can you create similar results for your business this year? The effectiveness … Read more