New consumer survey data from McAfee Corp., the global online protection solution, found that a third of Americans have fallen victim to an online scam during the holiday season. And with nearly 60 percent of consumers reporting lost money to these scams (10 percent losing more than $1,000), holiday shoppers told the company they are … Read more
Amidst a stressful holiday season with inflation and cost of living being top of mind, consumers continue to remain cautious this year. This year’s annual report by QuickBooks titled “Holiday Shopping” found that consumers are pulling back on spending this year — shoppers are expected to spend $85 billion less versus last year, a 34 … Read more
From the current economic climate to the recent election results, consumers have a lot to be stressed about, and according to Rakuten, those feelings are showing up in shopping carts. Rakuten’s latest consumer survey, which aimed to identify key trends in consumer behavior as they continue to develop, found stress to be a key theme … Read more
Shoppers who plan on using pay-later services this holiday season said they are doing so to help reduce the guilt of splurging and better manage their finances. In a research report from Splitit and Pymnts, 28 percent of consumers polled said they are highly likely to use pay-later plans this season. “In fact, two-thirds of … Read more
Fresh survey data on the home furnishings market from BigCommerce revealed consumer preferences for more sustainable products, a willingness to use new technologies and a demand for buy online, pick up in-store. The data also showed a strong preference for online shopping — especially for garnering ideas. “Despite the majority favoring in-store purchases, more respondents … Read more
If retailers are out of stock, they may be out of luck. New research from AlixPartners showed that two-thirds of consumers polled said they would leave an e-commerce site or store and shop from another retailer “when an item they are looking to purchase is out of stock, signaling that retailers need to optimize inventory … Read more
Accenture’s latest read on consumer sentiment revealed some key trends as the holiday shopping season heats up. The firm said in its 18th annual Holiday Shopping Survey that consumers are cautiously optimistic as they plan to spend more than last year while seeking deals. Their focus is on price, value and bargains. The survey, which … Read more
Experian’s annual holiday trends report showed some deviation from 2023 and 2022 while buttressing the findings of other consumer surveys. Researchers at the credit ratings firm found that “online spending continues to remain around a third of all holiday shopping spending” and noted that it is “starting to see online shopping slow a little bit … Read more
In Spotify’s latest report titled “Culture Next,” the music streaming giant looks at Gen Z through the context of “music, podcasts, playlists and fandoms that form the soundtrack of their lives,” and found the latest consumer behavior trends from Generation Z. The survey surveyed 7,700 participants in the Gen Z segment (aged 15 to 24) … Read more
PwC’s annual Holiday Outlook report, now in its 10th iteration, shows an expected 7 percent increase in sales over last year — and a 15 percent increase from 2022. But there’s more to the numbers that meet the eye. “While this average suggests higher overall spending, individual behavior across income levels reveals a more nuanced … Read more
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